Singapore is undergoing a sustainability transformation, with government policies and initiatives driving behavioural change for industry, business, and individuals. For the retail sector, both the challenges and opportunities are vast, with many segments and consumers seeing the potential for change and benefits of sustainable products and solutions, but an unrealised willingness to pay a price for these.
Swedish companies are making their mark in Singapore, but with considerable change still required, the potential for growth and market impact is vast. This report provides insights into the current government agenda and the consumer landscape.
