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Your challenge – our solution. All of our services and tools have been built around this promise, covering all aspects of business development, market expansion and global sales growth.

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Invest in Sweden

Would you like to invest in or expand to Sweden? We offer international companies analysis, support, and guidance for every decision. Discover our services and contact our local advisors.

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Start a company in Sweden

Setting up and running a business in Sweden is a surprisingly straightforward process. The guides below contain practical advice that help you every step of the way.

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Industries

Sweden is a world-leading innovation nation that provides both domestic and international companies with an unrivalled test market and springboard for sustainable and digital growth. Business Sweden's promotional efforts focus on seven key industries where Sweden possesses pioneering expertise.

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Explore our key industries

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Try Swedish

We offer expert support to companies looking to start exporting or expand their food exports to new markets. Through market insights, export guides, business opportunities, and participation in international food fairs, we help Swedish producers reach new customers globally.

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Insights

Explore our insights on global market trends and business opportunities in Sweden and around the world. View client cases and get our latest analysis in featured reports.

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Calendar

At Business Sweden, we regularly organize events that give you the tools, networks and insights you need to succeed internationally.

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Courses in Practical Export

We offer both open and customized courses, available on-site or online.

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About us

We offer strategic advice and practical support in more than 40 markets around the world. Learn more about our mission and global presence.

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Business Sweden

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We are always looking for new talents to join our global team.

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Reports

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Our latest Whitepapers & Guides

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China’s new economic playbook

China’s 15th Five‑Year Plan sets a clear direction for the country’s economic and industrial trajectory to 2030. For Swedish companies, it signals faster competition cycles, sharper localisation pressures, and new opportunities in advanced technologies.

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A market at a turning point - Democratic Republic of the Congo

This report provides a comprehensive overview of where demand is growing, how national priorities are evolving and where Swedish capabilities are well aligned with upcoming investment programmes.

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Growth Beyond the Nordics: How Swedish acquirers win in cross-border M&A

With limited domestic growth, Swedish companies increasingly rely on cross-border M&A to scale, stay competitive, and access new capabilities.

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Our latest Executive Global Insights

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Opportunities for Swedish companies in offshore wind

Offshore wind plays a central role in the global energy transition, offering significant potential for decarbonisation while strengthening energy security. As deployment accelerates across Europe, Northeast Asia and North America, the offshore wind value chain is expanding and creating new opportunities for suppliers.

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Staying competitive in a rapidly evolving ATMP market

Advanced Therapy Medicinal Products (ATMPs) are redefining modern medicine by addressing the root causes of disease through gene therapy, cell therapy, and tissue engineering. Once considered experimental, these treatments are now delivering potentially curative outcomes across oncology, rare diseases and neurological disorders.

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The Global Chip Race

Sweden in the new Semiconductor Landscape: Positioning for Global Competitiveness. What risks and opportunities lie ahead as the semiconductor landscape evolves? Find out in this Executive Global Insight report.

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Our latest Business Climate Surveys

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Malaysia Business Climate Survey 2026

This year’s survey shows that Swedish companies in Malaysia continue to report solid profitability and positive business sentiment, with most companies expecting turnover growth and stable or increased investments over the coming year. While companies remain somewhat cautious amid global economic uncertainty, confidence in the Malaysian market has strengthened compared to the previous year.

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Saudi Arabia Business Climate Survey 2026

This year’s survey shows that Swedish companies in Saudi Arabia continue to report strong financial performance, with most remaining profitable despite a more cautious outlook than in previous years. While expectations for turnover and investment have moderated, the long-term outlook for the Saudi market remains positive.

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Austria Business Climate Survey 2026

This year’s survey shows that Swedish companies in Austria continue to demonstrate resilience, with most companies remaining profitable despite a weaker economic environment and more cautious market sentiment. While turnover expectations and investment plans have softened somewhat compared to the previous year, most companies continue to maintain or increase their investments in the Austrian market.

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