Background
The upcoming seminar in Umeå aims to enhance Swedish companies’ understanding of business opportunities in Asia. We will share lessons learned from other SMEs: What does it take to succeed in Asia? Discover how to navigate business cultural differences often seen as major obstacles.
Gain insights into the export support available to succeed in Asia, including export cheques, subsidies, delegation travel, and practical assistance in finding the right partners. We also offer individual coaching to support your Asia exports.
“We want to give small Swedish companies the best chance to grow where global growth is happening”, says Johan Forssell, former Minister for Development Cooperation and Foreign Trade.
Sign up today and start your journey to success in Asia!
Agenda:
Umeå, 23 October
9:00-10:00: Your guide to success in Asia
10:00-11:00: Interactive business culture workshop
Interactive lecture by Andrea Staxberg and Johan Lennefalk from Business Sweden Asia-Pacific.
Andrea is the Regional Manager of Business Development, Asia-Pacific, based in Singapore, and Johan Lennefalk is Trade& Invest Commissioner in the Philippines.
Umeå-based Nordic Biomarker AB, Rikard Rodén, CEO, share their experience of their Asia expansion.
Moderator: Andreas Bergéli, Business Sweden
Details:
Date: 23 October 2024
Time: 09:00-11:00 CEST
Location: Regionhuset, Köksvägen 11, Umeå
Registration:
Contact:
Annica Mäkitalo, Region Västerbotten:
annica.makitalo@regionvasterbotten.se, 070 55 75 708