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We operate in more than 40 markets across Europe, Americas, Middle East & Africa and Asia Pacific offering in-depth knowledge about both regional perspectives and their markets, respectively.

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Sweden

Sweden’s unique focus on innovation, sustainability, co-creation and equality has created a highly dynamic economy. This makes the country a formidable platform for companies to expand their business upon and to use as a brand that meets the demands of an increasingly purpose-driven world.

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BRIGHTER TIMES AHEAD

The global economy is slowing down and GDP growth is expected to hit 2.5 per cent for the full year 2024. Get the full analysis here!

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About us

We offer strategic advice and practical support in more than 40 markets around the world. Learn more about our mission and global presence.

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Business Sweden

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Articles

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How to achieve international e-commerce success

Expanding your e-commerce business to attract foreign customers is one of the most effective strategies for driving growth and profitability. But what key factors should you consider? Our e-commerce expert, Linda Laszlo Ek, addresses...

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New opportunities in Nigeria’s booming tech industry

Nigeria's dynamic and growing technology landscape emphasises innovation and digital transformation, presenting a mix of leading and upcoming sectors that offer key investment and expansion opportunities for companies interested in the...

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Crash course: The ongoing election in India

This year, from 19 April to 1 June, the largest democratic election ever take place in India – a country with mind blowing 1.4 billion people. What is the expected outcome and how will it affect us and our organisation? How is the growth...

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Indian tech giant TCS: “The heartbeat of innovation is found in Sweden”

Making the leap to data-driven business has become a hygiene factor for companies worldwide. But in the bigger mission to reinvent entire industries, Sweden and India are “perfect partners” says Tata Consultancy Services (TCS) as its...

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Singapore’s airport expansion can help Swedish businesses take off

The expansion of the Changi Airport offers great business opportunities for Swedish companies in aviation, sustainability, automation, and passenger handling. When completed, the new Terminal 5 will be pandemic-ready, more sustainable,...

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Inside Hong Kong’s rising role as a supply chain hub

As supply chains in Asia diversify, Hong Kong has become a key sourcing hub covering not just mainland China but the entire region. Here’s the inside track on how Swedish companies can capture emerging opportunities.

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Three reasons why Hong Kong is a bridge between East and West

Hong Kong’s strategic location in Asia is too often overlooked. Its advanced infrastructure and talent pool and business-friendly environment are further reasons why Swedish companies should explore its potential as a gateway to mainland...

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Africa on track to leap into global green hydrogen landscape

The global demand for green hydrogen is on the rise, but with projections showing current major production hubs will only account for around 60 per cent of anticipated market demand, key African countries and resources are emerging as...

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Morocco’s healthcare reforms a win-win for local progress and Swedish partners

Strategic investment and reforms in Morocco’s healthcare sector are providing a solid platform for structural change, including large-scale infrastructure upgrades, a digitalisation transition, and enhancing human resources. With a...

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Taiwan's healthcare tale: Navigating Accessibility, Affordability, and Quality in an Ageing Society

How can Swedish companies embark on their growth journey through Taiwan's healthcare landscape, where accessibility, affordability, and quality converge? Opportunities prevail as there is also a medical workforce shortage as the...

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The radiant rise of Taiwan's beauty industry

Discover the allure of Taiwan's booming beauty market—a dynamic landscape offering companies opportunities for growth and innovation. With robust performance across skincare, hair care, and cosmetics, this market showcases resilience and...

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Liberia – A market on the rise

Sweden's historical trade relations with Liberia are poised to enter a new era as Liberia emerges as a vibrant hub for sustainable growth in West Africa. Explore the country’s thriving potential and get strategic insights to...

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Smart Society Sweden podcast series shines a light on personalised medicine

Life science takes the spotlight in the latest episode of Smart Society Sweden – an insightful podcast series jointly presented by Karl-Adam Bonnier Foundation and Business Sweden. Tune in to explore Sweden’s pioneering advances in...

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Amping up North America's tech powerhouse

To shift the supply chain balance of power from an historically dominant eastern hemisphere, Canada and the US are vying to grow domestic R&D and nearshore semiconductor manufacturing. With North America’s combined semiconductor market...

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Retail Outlook in Southeast Asia

The retail landscape in Southeast Asia is undergoing a remarkable transformation, fuelled by regional GDP growth, the rapid proliferation of e-commerce, and changing consumer preferences. While rapid urbanisation and a growing...

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