Currently, 73% of Swedish exports go to Europe, offering opportunities across various sectors like automotive, ICT, healthcare, food, energy, and creative industries. Sweden's advanced digital infrastructure and expertise in fiber optics are in high demand.

Europe, the world’s second-largest economy, is diverse, with varying business trends and cultural norms. Germany, Sweden's largest export market, hosts 1,500 Swedish subsidiaries known for innovative, sustainable solutions. Berlin is ranked the world’s top start-up city, with Helsinki, Stockholm, London, Copenhagen, and Amsterdam also in the top 10.

To stay competitive, it's crucial to establish a local presence, understand regional cultures, and focus on innovation. Companies working with the UK should monitor political developments and adjust their Brexit strategies.

Business Sweden has 16 offices across Europe, from Madrid to Helsinki, ready to assist with market analysis, strategic advice, and support for European companies entering Sweden.